#75 Okayama Standard

Japanese Selvedge Denim Jeans

$149
Save 50-67%
Typically priced at $298-$447 in retail.
Size
90% funded
Estimated ship date
November / December 2026
Cut and sewn in California
100% Cotton
The Okayama Standard remains on top as our best selling Japanese selvedge denim of all time. Looking at the absolutely beautiful fades you get from it, the reason becomes pretty clear. Get started on yours today.
Gustin jeans made from sanforized raw selvedge denim from one of the finest mills in Japan. When we search for a perfect Japanese selvedge, we look for a few key things: solid weight, dark indigo start and the potential to wear to the perfect medium blue with great texture. We saw everything we liked in the Okayama Standard. This style is a very solid 14.5oz, starts out raw in a deep blue indigo and wears to the mythical medium blue we all want. The fade shots tell the story. The color is stunning, the grain amazing. It even has a great vertical grain when worn in. Throw in a very cool double stitch orange selvedge ID and this is a perfect, traditional Japanese denim. Made in the Okayama Prefecture, this one is perfect all around denim. You will receive a new pair of raw denim, not worn-in or distressed.
This is the same style and quality that was sold in boutiques all over the country for much higher.
*Note: unlike most brands, we don't use vanity sizing for our pants. If you're a first time customer, we highly recommend checking out our fit guide.
Inseam
Waist sizes 29-33 have a 34" inseam.
Waist sizes 34+ have a 36" inseam.
Fabric
#75 Japan Selvedge, 14.5oz, Orange ID, 100% Cotton
Finish
Raw, Contrast Stitching, Brown Patch
Trims
Custom Gustin hardware, stamped leather patch
Made in
made in usa
Fit guide
Click here for our fit guide.
Est. Ship
November / December 2026
What is selvedge denim? Read more on our blog.
Union Special Sewing Machine

CUSTOM HEMMING

Gustin has partnered with Denim Therapy to offer discounted custom hemming. As a Gustin customer, you can save up to 34% on authentic chain-stitched hemming that will match the original construction of your selvedge.

Learn more
Customer Feedback on #75 OKAYAMA STANDARD
"I am very pleased with the 32 Slim sizing. Out the gate the waist was comfortable with no belt needed. After a week of wear I can feel the waist is relaxing, still don’t need a belt. The denim feels more premium than other designer selvedge I have purchased in the past. Previously I have the Rainbow nep selvedge in 31 slim and after a few washes they have shrunk and they are a little tight front rise and waist. I’m confident that the size 32 will hold up to shrinkage over time and still fit me."
-Seth W. | Verified Buyer
"Great quality denim here. Initially snug but stuck with them and they have loosened a good inch in the waist for me. These jeans are built to last. Happy customer!"
-Tj D. | Verified Buyer
"Love the deep, dark finish, I previously tried 36 in the straight but for this tried the 35 in the vintage straight fit, which I think I like a little better, a little less baggy in the thighs I think. Look forward to breaking them in."
-Kevin L. | Verified Buyer
"The Vintage Straight fit is fantastic, and the material is great. I'm very happy with the purchase. My only wish is that the pockets were larger; a regular sized iPhone is a tight fit."
-Ben B. | Verified Buyer
Bestsellers
Bestseller
gustin #379 japan organic persimmon dye
#379 Japan Organic Persimmon Dye
Selvedge
67% funded
Launched about 2 hours ago
$229
Bestseller
gustin american heavy ringer t-shirt - marigold
American Heavy Ringer T-Shirt - Marigold
T-Shirts
34% funded
$34
Bestseller
gustin rainbow nep t-shirt 2 pack (cosmic, natural)
Rainbow Nep T-Shirt 2 Pack (Cosmic, Natural)
T-Shirts
43% funded
$59
Bestseller
gustin american heavy ringer t-shirt 5 pack
American Heavy Ringer T-Shirt 5 Pack
T-Shirts
24% funded
$160
Just launched
Just Launched
gustin american heavy ringer t-shirt - ocean
American Heavy Ringer T-Shirt - Ocean
T-Shirts
10% funded
$34
Just Launched
gustin american heavy ringer t-shirt - forest
American Heavy Ringer T-Shirt - Forest
T-Shirts
10% funded
$34
Just Launched
gustin american heavy ringer t-shirt - concrete
American Heavy Ringer T-Shirt - Concrete
T-Shirts
4% funded
$34
Just Launched
gustin american heavy ringer t-shirt - green-grey
American Heavy Ringer T-Shirt - Green-Grey
T-Shirts
6% funded
$34
What Customers Are Saying
"I wanted to tell you how much I love the rainbow nep natural t-shirts. After over a year of trying to find my everyday t-shirt, this is finally it. I have four of them now and they are basically all I wear."
-Anne F. | Verified Buyer
"Thank you so much. I love Gustin and appreciate the quality and service you brings to an industry that genuinely needs it. You guys are awesome!"
-Curtis C. | Verified Buyer
"Never thought I would find a denim company that I feel like is a community."
-Richard S. | Verified Buyer